Targeted Marketing Concepts

Analyze Data

Our database marketing services leverage data and analytics to help you deliver relevant messages and offers directly to your customers and prospects.

We apply our own individual consumer and business marketing behavior data along with standard syndicated information to further refine and enhance our understanding of your customers. With those insights, we visualize and model your customer’s and prospect’s needs to predict interest, deliver new targets and quantify marketing return on investment.

We then work with you to plan and coordinate your marketing solutions including single or multi-channel direct-mail, email or teleservices. We handle programs entirely or work with your existing suppliers. We’ll host your database on our secure servers, print and coordinate electronic dispatch of your messages from our customized platform and handle complete back-end analysis and on-line-dashboard, real-time reporting and follow-up.